The guide

One pouch. Dialed in.

No spitting, no mess, no learning curve. Feel it in about 10–15 minutes. Here's everything you need to run it right.

Strive Performance Summit Mint can

The method

The steps

A man holding a white pouch against his gum line, upper lip lifted with one finger
  1. Place it behind your lip.

    Tuck one pouch between your gum and upper lip. Slide it side to side until it sits comfortably.

  2. Feel it in 10–15 minutes.

    Expect a gradual lift rather than a spike.

  3. Leave it in 20 to 60 minutes.

    Nothing else to do. It works on its own until you're ready to remove it.

  4. Remove and dispose of it.

    Take it out when you're done. Drop it in the can's built-in compartment, or dispose of it responsibly.

First pouch

Start with one.

100 mg of caffeine is a real dose. Run a single pouch. Feel it in about 10–15 minutes. See how you feel before reaching for another.

  • Stay under 4 pouches in 24 hours.
  • Keep your last one well clear of bedtime. It’s caffeine.
  • Not for everyone: skip it if you’re under 18, pregnant or nursing, or sensitive to caffeine.
Strive Performance Wintergreen can

Safety

Saliva, yes. The pouch, no.

The saliva is completely fine to swallow. That’s normal. The pouch itself is not meant to be chewed or swallowed. Keep it tucked in place, then remove and throw it away when you’re finished.

Three Strive cans resting on the tread of a truck tire

The rules

Do & don't

Three Strive cans resting on the numbered lanes of a shuffleboard table

Do

  • Place it behind your upper lip
  • Keep it in 20 to 60 minutes
  • Swallow saliva as normal
  • Stay under 4 a day

Don’t

  • Chew or swallow the pouch
  • Sleep with one in
  • Exceed 4 pouches in 24 hours
  • Use it late if caffeine affects your sleep

Occasions

When to use it

Morning.

Your first lift of the day, in place of coffee. No cup, no crash.

Pre-workout.

Tuck one in 10 to 15 minutes before you train for clean, steady energy.

Study & deep work.

L-theanine keeps the focus calm and locked-in for long sessions.

A hand holding a Strive can beside a basketball on a sunlit court

Answers

Common questions

How long do you leave a caffeine pouch in?
Keep a Strive pouch in for 20–60 minutes behind your upper lip, then remove and discard it. Don't sleep with one in.
How long until a caffeine pouch kicks in?
You'll usually feel a Strive pouch in about 10–15 minutes.
How many caffeine pouches can you use per day?
Use no more than 4 Strive pouches in 24 hours. Each contains 100 mg of caffeine.
Can you swallow the saliva from a caffeine pouch?
Yes, the saliva is fine to swallow. Only the pouch itself should not be chewed or swallowed.
Do you chew or swallow a caffeine pouch?
No. You don't chew or swallow the pouch. Tuck it behind your upper lip, leave it in place, then remove and throw it away when you're done.
Can you sleep with a caffeine pouch in?
No. Remove your pouch after 20–60 minutes and never sleep with one in. It also contains caffeine, which can disrupt sleep.
Where do you put a caffeine pouch?
Place it behind your upper lip, between your gum and lip. You can move it side to side for comfort.
When should you use a caffeine pouch?
Most people use Strive in the morning, before a workout, or during focused work or study, any time you'd reach for coffee or an energy drink.
Can beginners use caffeine pouches?
Yes. Start with a single Strive pouch, give it about 10–15 minutes, and see how you feel before using another. Don't exceed 4 in 24 hours.
Who should not use caffeine pouches?
Strive isn't recommended for anyone under 18, pregnant or nursing, or sensitive to caffeine. Each pouch contains 100 mg of caffeine.
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